Strategic Management NMIMS Assignment Solution April 2022

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Strategic Management NMIMS Assignment Solution April 2022

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Strategic Management NMIMS Assignment Solution April 2022

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Description

NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Strategic Management
Internal Assignment Applicable for April 2022 Examination

Assignment Marks: 30

Instructions:
 All Questions carry equal marks.
 All Questions are compulsory
 All answers to be explained in not more than 1000 words for question 1 and 2 and for
question 3 in not more than 500 words for each subsection. Use relevant examples,
illustrations as far as possible.
 All answers to be written individually. Discussion and group work is not advisable.
 Students are free to refer to any books/reference material/website/internet for attempting
their assignments, but are not allowed to copy the matter as it is from the source of
reference.
 Students should write the assignment in their own words. Copying of assignments from
other students is not allowed.
 Students should follow the following parameter for answering the assignment questions.

1. It is rumoured that a Chinese car brand FAW Haima plans to enter India. The company
will also be launching FAW Haima 8S, a mid-size SUV in India. You are in charge of
Mahindra & Mahindra SUV division. Suggest 5 innovative ideas to source information
about your Competitor FAW Haima so that your company is better prepared to take on
this new challenge. (Please assume that Covid-19 pandemic is over). (10 Marks)
2. L1 technologies, a US based Defence contractor wishes to enter India. Conduct a
PESTLE analysis for L1 technologies in India & suggest whether L1 technologies should
enter India or otherwise. (Please assume that Covid-19 pandemic is over). (10 Marks)
3. You are the Head-Manufacturing of Tata Steel. You are planning to set up a brand-new
Manufacturing plant at a village in rural Karnataka.
a Perform a Stakeholder analysis & suggest which all stakeholders will be taken into
confidence & also what would be your communications approach plan to bring them into
your point of view? (Please assume that Covid-19 pandemic is over). (5 Marks)
b Highlight some of the creative & innovative initiatives that you would undertake to
convince the stakeholders that you mean to do good for all the stakeholders. (Please
assume that Covid-19 pandemic is over). (5 Marks)
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