PGDBM ( Marketing Management)

Highlights:

• This two-year program offers a deeper understanding of the various functions and principles of marketing, which can be practically applied in the corporate world.
• Updated courseware to keep in step with the changing business landscape.
• Explore contemporary marketing techniques and offers an understanding of marketing at a regional and global level.
• Understand the concepts of management and integrate them with marketing management.
• Effectively navigate the marketing segment which includes both traditional and modern-day marketing.

Outcomes:

• Effectively develop a marketing plan that is cost conservative which also delivers optimum results
• Skillfully identify the target markets and craft communication that talks to them in their language
• Develop effective marketing strategies & integrated marketing campaigns
• Strengthen existing relationships with customers & convert them into brand advocates.
• Give you an edge over the competition and help you create a path for a successful business career